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Russell Yeates

Russell Yeates

CX Specialist - AWS, Amazon Web Services (AWS)

Russell has been working in the contact centre community for the past 20 years. Starting with operational contact centre management, before transitioning into helping clients with their CX strategy for some of the leading manufactures in our industry.
His current AWS role focuses on helping enterprise clients across multiple industries, learn about the future of CX and how to continuously delight and innovate on behalf of their customers. This includes CX transformation, generative AI, agent empowerment, identifying contact centre trends, operational excellence, and more.