VP Marketing, Telavox
Vanessa joined Telavox as VP Marketing ten months ago. Before that, she spent nearly ten years helping early stage software-as-a-service (SaaS) companies develop their go-to-market strategies and product-led growth initiatives. Vanessa has worked for SaaS companies serving various industries and audiences, including: developer tools and testing, e-commerce, publishing and marketing tech. In her various roles as a Marketing Technologist, she has run several projects related to improving the overall customer experience using software innovation. This includes utilizing AI, CRM, CMS, Marketing Automation, Customer Success tech, chat bots and various integration APIs. Piecing the tech together into an effective customer experience machine - and one which internal teams will also love to use - is her speciality.