The changing landscape of automotive UX
The advent of the in vehicle digital screen has seen an explosion of interfaces in every manner of vehicle. Both the automotive industry and the design teams that support it are having to adapt rapidly to the changing needs of driver, passenger and pedestrian. In this seminar, Sam will share insights and thoughts from the frontline of this changing sector.
- Sam will outline how skillsets outside of pure UX design are shaping the customer experience
- Delegates will gain an understanding of how emerging technologies are changing the in-vehicle UX
- Delegates will gain insight into existing and future UX design pipelines in the automotive sector